Turn grassroots football into a measurable media channel
Reach thousands of active young men every week, on the pitch, in the app, and on the stream.
The audience: active men, mostly 18 to 35, across 35 cities in the CIS, the Balkans and beyond.
What we offer
Six ways to reach players through football
Pick one channel or combine them. Every touch lands on real players, on real match days.
We run the football for you: internal tournaments and leagues for staff, open activities for reach, or a mix of both.
One match day, every touchpoint
Your brand rides the whole game, not a single impression. Here is where each channel lands.
Before the game
Players find and join the match in the app, where your banners, push and email already live.
On the pitch
They play on branded bibs, in a branded environment, in front of their friends and the camera.
On the stream
Your logo sits in the live-match overlay, and player highlights get shared with it attached.
After the whistle
The loop closes with your offer, a promo code or a perk, and every touch lands in your dashboard.
The measurement your other channels don't give you
Every placement is tracked in real time in one partner dashboard. Sponsorships and venue activations almost never let you see this.
Proof
Real games, real attention
Not projected impressions. Active players who show up week after week and notice your brand on the pitch, in the app and on the stream.
Average in-app ad click-through, in the 3 to 3.5% range. Several times the 0.1 to 0.5% display banner benchmark.
Players in Belgrade alone, with about 230 active every month across roughly 34 games.
Estimated rides to and from games in Tbilisi over 30+ matches. The kind of reach a ride partner would get.
Not a banner, not a one-off, not scattered creators
You reach a real, recurring community every week, not scattered creators you rent once.
You get multi-touch and full measurement across many cities, not a single branded pitch.
You run a designed campaign across the whole match day, not a banner shown to keep an app free.
How to start
Start with one activation or a whole season
No platform fee. Pick the channels that fit, we run the football, and pricing is built around your goal.
Single activation
One event or one channel to test the water, in a single city.
Season partner
A recurring presence across games and channels, in one or more cities.
Custom program
A multi-market program with special projects built around your brand.
What Фантазиста closes for your brand
Awareness
Players, organizers and their fans touch your brand across the whole event circle.
Loyalty
You let them play. Attention turns into real affinity.
Reputation
You back physical activity, both financially and on purpose.
Reach
You get a broader audience through several channels at once.
Retention
Games happen almost daily. Players play three times a month on average.
Questions partners ask
Every placement is tracked in one partner dashboard in real time: in-app impressions and clicks, email and push, offline reach across games and players, broadcast and highlight views, and promo-code conversions.
No. The channels fit any category: FMCG, telecom, sportswear, apps, finance and more. If your audience is active young men, football is a fit.
There is no platform fee. Pricing is built around your goal. You can start with a single activation or one channel, or commit to a full season. Book a call for a quote.
We run across 35 cities in the CIS, the Balkans and other emerging markets. Tbilisi and Belgrade are the deepest today. Tell us your target city and we will map the reach.
Active men, mostly 18 to 35, who play recurring amateur football, plus the organizers who run the games and the fans who follow them.
Yes. These are real, moderated, recurring community games, not open user-generated content. You choose where your brand appears, and every placement is reviewed.
In-app, email, push and content can start quickly. On-pitch placement needs some lead time for kit and bibs. Book a call and we will scope a timeline together.
Activate your audience through football
Let's build a partnership around community football
Together we can make football better for a broader audience, with mutual benefit.